Giving Back

#MyPuraVida Charity Campaign

October 1, 2019 — by Kelsey Kimball


Giving Back

#MyPuraVida Charity Campaign

October 1, 2019 — by Kelsey Kimball

From September 23 – September 27, we shared why our content creators, fans, and members of the Pura Vida team wear their Pura Vida Charity Bracelets using the hashtag, #MyPuraVida! Read on to hear their stories!

Chelsey Bishoff wearing the Mental Health Awareness Bracelet

#MyPuraVida is important to me because health isn’t all about your diet plan, your work out routine and making sure you get all your steps in that day. Health is about taking care of yourself and making sure you show yourself love every day. It took me a while to realize your mental health is just as important as your physical health. It is so incredibly easy for me to push myself passed my limit, become overwhelmed and not allow time in my daily routine to just B R E A T H E. Giving my personal life attention by letting myself actually relax for once, recollect and regain perspective on things is a game changer. We have to take care of ourselves and acknowledge that it is 1000% okay to not be okay. Reach out to a friend, talk about things on your mental. Let it out! Because the sooner we talk about it, the easier it is to let go. I encourage you all to take time out for yourself this week. It’s okay. You deserve it.” – @chelseybishoff, wearing the Mental Health Awareness Bracelet 💚

Gg Rae wearing the Anxiety Disorder Awareness Bracelet

“I wear #MyPuraVida Anxiety Disorder Awareness Bracelet because I am passionate about supporting charities that help individuals experiencing these uncontrolled emotions. Growing up I’ve always struggled with my own depression & anxiety, knowing that it is definitely not something easy to go through. I believe that mental health should be acknowledged more and talked through; helping everyone who are experiencing these emotions, that they are not alone. I honestly love my bracelet with my whole heart & wear it everyday which always reminds me to push through when I’m struggling with these emotions. 💕” – @ggrae wearing the Anxiety Disorder Awareness Bracelet

Nesrin Danan wearing the Depression Awareness Bracelet

“I wear #MyPuraVida because depression is something i’ve dealt with since i was a teen. It comes in waves, and each wave is different. Learning healthy ways to manage and float above it has been a tough experience for me, but one of the most important things that helped me was realizing i wasn’t alone and there are so many people and resources out there willing to listen.” – @blackprints wearing the Depression Awareness Bracelet

Marla Fay wearing the NEGU: Never Ever Give Up Bracelet

#MyPuraVida is extremely important to me because it is a daily reminder to never ever give up. Two close friends of mine passed away at a very young age due to cancer. Briana Vega and Patrick Battle were two of the most positive and loving people I knew. They never ever gave up and always looked toward the positive, even in the hardest of situations. Wearing this bracelet reminds me to keep their spirit alive, fight hand in hand with others, and to never ever give up, for them and for everyone.” – @marlafay wearing the NEGU: Never Ever Give Up Charity Bracelet 💙

Maddie Perry, wearing the Breast Cancer Awareness Pack

“My grandma passed away from Breast Cancer when I was nine and, ever since then, raising awareness to help the cause has always had a special place in my heart. When I wear #MyPuraVida bracelets, I’m flooded with the sweetest memories from the time I was able to spend with her and I also feel empowered to help encourage and support those still fighting the disease. So many moms, sisters, grandmas, daughters (and even brothers, dads, sons and grandpas!) are fighting everyday and when I wear these bracelets, I’m reminded to send up a prayer and help support in any way I can.” – @maddieperry123, wearing the Breast Cancer Awareness Pack, Breast Cancer Awareness Charm, & Breast Cancer Awareness Original.

Why do you wear your Pura Vida? Post and share your story for a chance to be featured using the hashtag,#MyPuraVida.


  • Kate 😜

    October 4, 2019 at 3:17 am

    I love the new bracelets also if u could could u send me some free stickers bc i have 20 braclets from u an would like to advertise to my friends. thank you


  • Ofhsoupkitchen

    January 12, 2021 at 10:42 pm

    Hello, do you still have a program like this on this year? I would like to collaborate with you guys.


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